flowmanceXūdū Design System
Xūdū is a dark, typographic agency template. Everything is uppercase and widely tracked: heavy Gantari 700 titles on a blue-black canvas, small Inter paragraphs in white at 70%, and almost no colour beyond the photography inside the cards. It feels like a bold studio poster with a technical, wireframe edge.
Four signatures make it recognisable:
- Solid word plus outlined word. Titles pair a solid white word with an outlined one: MEET over an outlined XŪDŪ in the hero, HOME DEMO, COMPANY DEMO, THINK CREATE GROWTH. The outline is a 1px text-shadow on text filled with the canvas colour.
- Wide tracking on everything. Display sizes use 5px tracking, section titles 3px, labels 2px. Combined with all caps this gives the template its spaced-out, engineered feel.
- Centred hamburger. The fixed nav has the logo on the left, a two-line hamburger in the exact centre and four social icons on the right. It opens a full-screen menu of 80px outlined words with rotated 01–07 numbers.
- Thin pill plus underlined link. Calls to action come in a pair: a pill with a 1px white-30% border (BUY XŪDŪ) next to a text link sitting on a 1px line (VIEW ON WEBFLOW).
Diagonal hatch lines (about 2px, low-contrast blue-grey) decorate the top-left corner of the hero. Xūdū is a dark-only design.
Colors
Surfaces
#12141DPage background (--black), menu background, the fill of outlined text
#1D202CDemo cards, heading wipe overlay, the UP circle (--black-2)
Ink
#12141DText on primary
#FFFFFFTitles, labels, links, icons
#FFFFFF · 90%Footer links (white-link)
#FFFFFF · 70%Paragraphs and list items; the outline stroke of hero and section titles; input placeholders
#8F8F8FRotated menu numbers (--grey)
#FFFFFFAction
#FFFFFFThe filled white pill (form submit) and the hover fill of outline pills
#FFFFFFLines & effects
#FFFFFF · 60%The stroke of the 80px outlined menu words
#FFFFFF · 20%The 1px base line under text links
#FFFFFF · 30%1px borders of pill buttons and inputs
#FFFFFF · 4%Gradient laid over demo card images
#313546 · 28%Gradient laid over demo card images
Typography
Gantari · display-hero
The quick brown fox jumpsHero solid word MEET. 200px · 700 · 1.0 · 5px
Gantari · headline
The quick brown fox jumpsSection titles (HOME solid + DEMO outlined). 40px · 700 · 1.15 · 3px
Gantari · title
The quick brown fox jumpsCard and project titles (HOME 1, WORK 2). 25px · 700 · 1.2 · 2px
Gantari · label-lg
The quick brown fox jumpsFooter column titles. 18px · 600 · 1.67 · 2px
Inter · body
The quick brown fox jumpsParagraphs, address lines, at 70%. 16px · 500 · 1.4
Gantari · caption
The quick brown fox jumpsMenu numbers, rotated −90°. 14px · 600 · 0.86 · 2px
Spacing & shape
| Purpose | Value |
|---|---|
| Container | max 1200px, centred, in sections padded 100px 5% |
| Section rhythm | a section title, about 50px of space, then the grid |
| Breakpoints | 991px, 767px and 479px (Webflow defaults) |
Spacing scale
| Token | Value | Preview |
|---|---|---|
hair | 3px | |
xs | 7px | |
sm | 16px | |
md | 20px | |
lg | 30px | |
xl | 40px |
Layout spacing
| Token | Value | Preview |
|---|---|---|
footer-bottom | 20px | |
grid-gap | 30px | |
nav-y | 35px | |
footer-top | 80px | |
section | 100px | |
hero | 200px |
Border radius
Surfaces
How the surfaces stack, from the page background up. Hex codes and roles are in Colors above.
Motion
| Scroll reveal | opacity 0 → 1 and move → 0, 1000ms outQuart |
| Heading wipe | A #1D202C overlay block moves off the title (translate -100%), revealing it on scroll into view |
| Parallax | Elements drift y ±25px to ±100px while scrolling in view, 500ms steps |
| Text roll (buttons, links) | The label moves y 0 → −100% and a copy rises in, 300ms ease; menu words 400ms inOutCubic |
| Link underline | A white 1px line grows across, 300ms ease |
| Image hover | scale 1 → 1.1, 100ms ease, back on mouse out |
| Icon turns | rotate, 200–400ms ease (hamburger and arrows) |
| Scroll icon | The dot bobs y ±5px, 400–500ms |
| Nav | Scroll-direction events are set |
| Buttons | transition: all 0.2s |
Do’s and don’ts
- Set every word in caps, with tracking that grows with size: 2px labels, 3px headlines, 5px display.
- Pair a solid word with an outlined word in titles, outlined as #12141D text with a 1px white-70% text-shadow.
- Keep the canvas #12141D and step up only to #1D202C for cards.
- Use the outline pill (1px #FFFFFF4D, 30px radius, 51px tall) next to an underlined text link for calls to action.
- Set paragraphs in Inter 16px 500 at #FFFFFFB3.
- Keep cards and images square-cornered.
- Add the unused aquamarine #3CCF91 or any other accent colour.
- Outline long phrases or small text; outlines are for 40px and up.
- Round cards or images, or add shadows.
- Use lowercase or sentence-case paragraphs; this template is caps throughout.
- Drop the letter spacing on titles; without it the type loses its character.
- Use #8F8F8F for anything but the small rotated menu numbers.
Example prompt
Any page in the Xūdū style
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Get All AccessUpgrade to All AccessHow to use the Xūdū design system
Pick a file to see what it’s for and where it goes.
What it is
The whole design system in one markdown file, written for AI: every color, type style, spacing value, component and motion rule, plus do's, don'ts and a ready prompt.
Best for
Claude, ChatGPT, Gemini, Cursor and v0, or any other AI tool that builds pages or code.
How to use it
- Put
DESIGN.mdin your project and mention it in your request, or save it as.cursor/rules/xudu.mdc - For the rule file, start it with a front-matter block that sets
alwaysApply: true, so every chat uses it - Ask: “Build a pricing page using DESIGN.md.” Cursor follows the colors, fonts, spacing and rules
- Put
DESIGN.mdin the project root - Add one line to
CLAUDE.md: “Follow DESIGN.md for all UI.” - Ask for any page or component; Claude reads the file first
- Attach
DESIGN.mdto the chat (or paste it in) - Ask: “Build a landing page in this design system.”
- Keep the file in the chat or project knowledge, so follow-up pages stay on style
What it is
Every token as data, in the W3C Design Tokens format: colors with their roles, type styles, radius, spacing, and component tokens that point at them.
Best for
Figma (Tokens Studio), Style Dictionary and other design-token tools, and build scripts.
How to use it
- In Figma, open Tokens Studio, choose Import, and pick
tokens.json - Or point Style Dictionary’s
sourceat it to generate tokens for any platform - In code, import it like any JSON file
What it is
A Tailwind CSS v4 theme: every color, font, type style, radius and spacing value becomes a Tailwind utility, like bg-canvas, text-headline-lg or rounded-md.
Best for
Tailwind v4 projects, and AI builders that write Tailwind (v0, Lovable, Bolt).
How to use it
- Save
theme.cssnext to your main CSS file - Import it after Tailwind:
@import "tailwindcss"; @import "./theme.css"; - Use the classes:
bg-canvas text-ink rounded-md p-lg
What it is
The same tokens as plain CSS variables on :root. Component values point at the color variables, so changing one color updates everything that uses it.
Best for
Any website: plain CSS, Webflow custom code, Framer, WordPress.
How to use it
- Add it to your stylesheet, or in Webflow paste it into Site settings → Custom code inside a
<style>tag - Use the variables anywhere:
color: var(--color-ink) - Change a token once and every place that uses it follows