Property Design System
Property is a bright, practical real-estate listing site. It is white and orderly, with forest green (#00693D) for everything you can act on: prices, feature icons, buttons, the active nav link. Two full-width bright-green (#00A862) bands break up the white, and photography of rendered modern houses and calm interiors does the selling.
Four signatures make it recognisable:
- Slanted hero edge. The hero is a full-bleed house render under a dark overlay, and its bottom edge is cut on a diagonal by a white wave shape, with the search strip sitting just below.
- Listing cards with badges. Each listing shows a green price ($2,000 /mo), a row of green line icons (2 Beds · 1 Baths · 450 sqft · 4 parking spots), a title and a grey address with a pin, plus a small FOR RENT (#00D97E) or FOR SALE (#FF4444) badge.
- Outlined dot tags. Every section title has a pill tag above it with a 10px green dot: ● Latest Property, ● Testimonials, and ● Welcome to Property in white on the hero.
- The big circle fact. On a bright-green band, $3.7B (8vw) sits inside a large thin white circle, labelled Managed Properties.
Colors
Surfaces
#FFFFFFPage background, nav, cards
#F7F8FCThe blog section band and the subscribe field
#FFFFFFInputs / footer subscribe field
#F7F8FCWith field: Inputs / footer subscribe field
Ink
#FFFFFFText on primary
#26272BText on secondary
#FFFFFFText on accent
#000000Headlines, nav links, listing titles
#26272BSecondary button text, footer links, badge row text
#6E6E6EParagraphs, list items, dropdown links
#838383Addresses and small meta (8706 Herrick Ave)
#B4B4B4The /mo suffix after white prices on photo cards (on bordered cards /mo is #00A862)
#FFFFFFText on photos; overlays fade transparent → black 67%
Action
#00693DFilled button, search button, prices, feature icons, active link
#00A862Filled button hover
#FFFFFFWhite bordered button Browse all properties; hover turns it primary
#00A862Full-width fact band and the mailing-list band
Lines & effects
#D6D9E21px borders on cards, buttons, inputs and dropdowns
#00693D2px outline on section tags
#00A862 · 27%Translucent green panels over photos (4 elements)
#00D97EFOR RENT and FOR SALE badges, white text
#FF4444FOR RENT and FOR SALE badges, white text
#1A1B1FThe 125px circle behind category icons
Typography
Inter · display-fact
The quick brown fox jumps$3.7B inside the circle (.fact-title, 8vw). 115.2px · 500 · 1
Inter · headline-lg
The quick brown fox jumpsSection titles Browse all properties, Discover our clients experiences. 43px · 600 · 1.2 · -0.05px
Inter · title-price
The quick brown fox jumpsListing prices $700,000. 30px · 500 · 1.1
Inter · body-lead
The quick brown fox jumpsHero lead Discover more than 1,000+ property showcases. 21px · 400 · 1.43 · -1px
Inter · label
The quick brown fox jumpsNav links, filled buttons. 17px · 600 · 1.18
Inter · caption
The quick brown fox jumpsFooter titles, dropdown links, search button. 15px · 600 · 1.33
Spacing & shape
| Purpose | Value |
|---|---|
| Container | max 1200px, centred, 5% side padding (72px at 1440px) |
| Section rhythm | 150px top and bottom (60px at ≤991); green bands 120px (45px at ≤479); the photo band 150px top and 185px bottom (60px top at ≤991, 120px bottom at ≤479); the search strip 30px; the mailing-list band 80px top and 150px bottom (100px bottom at ≤991, 50px top at ≤767) |
| Breakpoints | 991px, 767px, 479px, plus min-width 768 and 1440px |
Spacing scale
| Token | Value | Preview |
|---|---|---|
xs | 10px | |
sm | 20px | |
md | 25px | |
lg | 30px | |
xl | 35px | |
2xl | 40px |
Layout spacing
| Token | Value | Preview |
|---|---|---|
footer-top | 50px | |
hero-bottom | 80px | |
nav-height | 80px | |
section-band | 120px | |
hero-top | 130px | |
section | 150px | |
section-photo-bottom | 185px |
Border radius
Surfaces
How the surfaces stack, from the page background up. Hex codes and roles are in Colors above.
Motion
| Fade in on scroll | opacity 0 → 1, 1000ms outQuart |
| Hover colour | Text colour change, 300ms ease |
| Icon pop | scale 1 → 1.1, 100ms ease, and back |
| Dropdown arrow | rotate, 300ms ease; some icons swing with 400ms swingTo |
| Link underline | x −101% → 0%, 300ms ease; out to x 100% |
| Cursor parallax | Layers shift x/y ±4px and ±10px on mouse move (500ms) |
| Scale down | scale 0.7, 500ms (on hover-out of small elements) |
| CSS transitions | all 0.3s on links and cards; opacity 0.3s on nav links; background-color 0.2s cubic-bezier(0.645, 0.045, 0.355, 1) on filled buttons; transform 0.3s |
Do’s and don’ts
- Keep the page white with #000000 headlines and #6E6E6E paragraphs.
- Use #00693D for prices on white cards, feature labels, icons and filled buttons; hover filled buttons to #00A862 (only 3.1:1 with white, so keep the label at 17px weight 600).
- Put listings in white cards with a 1px #D6D9E2 border, 9–10px radius and a 0 2px 7px #0000000A shadow.
- Mark each listing with a FOR RENT (#00D97E) or FOR SALE (#FF4444) badge.
- Open each section with the dot tag (● Name, 2px green outline) above a 43px weight-600 title.
- Use full-width #00A862 bands with white text for big facts and the mailing list.
- Introduce a second brand colour or the #4500FF hover left in the search button CSS.
- Use ink-subtle #838383 (3.8:1 on white)
- Put long text on the badge colours; white on #00D97E is low contrast, so keep badges to 12px uppercase two-word labels.
- Use heavy shadows; stay at 4% black.
- Use the Newsreader serif.
- Round cards beyond 10px or make filled buttons into pills.
Example prompt
Any page in the Property style
More design systems like this
Real Estate design systems, the same colors first.
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All Access unlocks all 398 design systems, ready for Claude, ChatGPT, Gemini, Cursor, v0 and Lovable, plus 400+ templates on all 5 platforms.
Get All AccessUpgrade to All AccessHow to use the Property design system
Pick a file to see what it’s for and where it goes.
What it is
The whole design system in one markdown file, written for AI: every color, type style, spacing value, component and motion rule, plus do's, don'ts and a ready prompt.
Best for
Claude, ChatGPT, Gemini, Cursor and v0, or any other AI tool that builds pages or code.
How to use it
- Put
DESIGN.mdin your project and mention it in your request, or save it as.cursor/rules/property.mdc - For the rule file, start it with a front-matter block that sets
alwaysApply: true, so every chat uses it - Ask: “Build a pricing page using DESIGN.md.” Cursor follows the colors, fonts, spacing and rules
- Put
DESIGN.mdin the project root - Add one line to
CLAUDE.md: “Follow DESIGN.md for all UI.” - Ask for any page or component; Claude reads the file first
- Attach
DESIGN.mdto the chat (or paste it in) - Ask: “Build a landing page in this design system.”
- Keep the file in the chat or project knowledge, so follow-up pages stay on style
What it is
Every token as data, in the W3C Design Tokens format: colors with their roles, type styles, radius, spacing, and component tokens that point at them.
Best for
Figma (Tokens Studio), Style Dictionary and other design-token tools, and build scripts.
How to use it
- In Figma, open Tokens Studio, choose Import, and pick
tokens.json - Or point Style Dictionary’s
sourceat it to generate tokens for any platform - In code, import it like any JSON file
What it is
A Tailwind CSS v4 theme: every color, font, type style, radius and spacing value becomes a Tailwind utility, like bg-canvas, text-headline-lg or rounded-md.
Best for
Tailwind v4 projects, and AI builders that write Tailwind (v0, Lovable, Bolt).
How to use it
- Save
theme.cssnext to your main CSS file - Import it after Tailwind:
@import "tailwindcss"; @import "./theme.css"; - Use the classes:
bg-canvas text-ink rounded-md p-lg
What it is
The same tokens as plain CSS variables on :root. Component values point at the color variables, so changing one color updates everything that uses it.
Best for
Any website: plain CSS, Webflow custom code, Framer, WordPress.
How to use it
- Add it to your stylesheet, or in Webflow paste it into Site settings → Custom code inside a
<style>tag - Use the variables anywhere:
color: var(--color-ink) - Change a token once and every place that uses it follows






