Consultio Design System
Consultio is a dark, calm consulting site. Everything sits on a deep midnight navy (#050422) that is almost black but clearly blue, with a single electric violet (#6F00FF) used for buttons, tags, play buttons and the glow in the imagery. Type is Inter Tight semibold at friendly sizes; there is no tracking trickery and no uppercase except one small tag. Content is centred in a 1200px column, with large rounded navy cards and plenty of empty space between sections.
Four signatures make it recognisable:
- Two-tone headlines. Section intros and the hero lead start in full white and finish at 60% opacity in the same sentence: Build a customer-focused / business approach., Unlock your business's highest capabilities with us, / a Webflow template crafted for professional excellence.
- The violet scribble. The last word of the hero title (power.) has a hand-drawn violet underline stroke under it.
- Centred-logo header. Social icons on the left, the lowercase consultio wordmark in the middle, and Menu plus a large thin + on the right. The menu opens a full-screen navy overlay.
- Violet light. The key photos and video are lit or graded violet (a particle wave in the hero, violet studio portraits, a violet gradient block behind a phone mockup), so the accent colour lives in the imagery as much as in the UI.
Consultio is a dark-only design.
Colors
Surfaces
#050422Page background (--black)
#0F0E31Service cards, the testimonial card, contact inputs (--blue-light)
#0F0E31Contact form inputs
#81818B · 20%The footer subscribe field
#FFFFFFThe white square arrow button that submits the subscribe form
Ink
#FFFFFFText on primary
#FFFFFFHeadlines, labels, links, the first half of two-tone headlines
#FFFFFF · 60%Paragraphs and the second half of two-tone headlines (p { opacity: .6 })
#999999List items and placeholder text in the subscribe field (--grey)
#FFFFFF#050422Text on inverse-canvas
Action
#6F00FFThe filled buttons (except the white subscribe arrow), the tag, the play button, step numbers (--tomato, despite the name)
#050422The small .button turns navy on hover; the big animated button keeps its violet
Lines & effects
#FFFFFF · 20%The rule on top of the steps grid, the 1px step dividers, the cart border
#FFFFFF · 15%A single faint 1px border
#FFFFFF · 20%The round app-store icon buttons
Typography
Inter Tight · display-number
The quick brown fox jumpsThe giant 18 behind years of experience. 590px · 700 · 0.8
Inter Tight · headline-lg
The quick brown fox jumpsSection titles such as Case studies. 44px · 600 · 1.3
Inter Tight · lead
The quick brown fox jumpsHero lead under the title. 28px · 600 · 1.4
Inter Tight · title-lg
The quick brown fox jumpsBlog card titles. 27px · 600 · 1.4
Inter Tight · body-lg
The quick brown fox jumpsParagraphs, at 60%. 18px · 500 · 1.3
Inter Tight · label-lg
The quick brown fox jumpsBig button label, Menu (footer titles are 18px at 700, no token). 18px · 600 · 1.11
Spacing & shape
| Purpose | Value |
|---|---|
| Container | max 1200px, centred (.container) |
| Section rhythm | .section pads 100px top and bottom with 2% sides (80px at ≤991px, 60px at ≤479px); the video section uses 120px with 5% sides (80px with 2% sides at ≤991px, 60px at ≤479px); the hero is min-height: 100svh with 150px top, 130px bottom and 5% sides, and drops the min-height below 991px with 180 / 160px (≤991px), 190 / 170px (≤767px) and 130 / 147px (≤479px) |
| Breakpoints | 991px, 767px and 479px (Webflow defaults), plus a min-width: 1440px rule |
Spacing scale
| Token | Value | Preview |
|---|---|---|
xs | 10px | |
sm | 15px | |
md | 25px | |
lg | 30px | |
xl | 50px | |
2xl | 100px | |
3xl | 150px |
Layout spacing
| Token | Value | Preview |
|---|---|---|
card-gap | 15px | |
footer-bottom | 30px | |
section | 100px | |
section-video | 120px | |
hero-bottom | 130px | |
hero-top | 150px |
Border radius
Surfaces
How the surfaces stack, from the page background up. Hex codes and roles are in Colors above.
Motion
| Headline reveal | Text moves from y 200% to 0% inside a mask, 1100ms outQuint, with a skew of y 7deg → 0deg over 500ms |
| Fade-in | opacity 0 → 1, 1000ms outQuart |
| Button roll | Label moves out and the arrow moves in, 500ms; transition: all on the button |
| Menu open | Overlay display: none → flex, panel size grows over 500ms, links roll up in their 72px masks |
| Mouse parallax | Elements shift ±5px and ±10px on x and y as the cursor moves, 500ms |
| Hover fades | Opacity, filter and border changes, 300ms ease; footer links opacity .6 → 1 in 300ms |
| Small button hover | background-color to #050422, 300ms |
| Subscribe button | background-color, 200ms cubic-bezier(0.645, 0.045, 0.355, 1) |
Do’s and don’ts
- Keep every page on #050422 with #0F0E31 cards and white type.
- Use #6F00FF for the filled actions; the only other fills are the white subscribe arrow and the 20% white app buttons.
- Split section intros into a white first half and a 60% second half.
- Round cards at 30px, the testimonial panel at 50px, and buttons as pills.
- Set all type in Inter Tight weight 600 for headings and 500 for paragraphs, with normal tracking.
- Grade photos violet and fade them into the canvas.
- Set typed input text to ink (#FFFFFF): the live inputs compute #333333, which disappears on #0F0E31.
- Use pure black, grey cards or a second accent colour (the unused #E64007, #66FF00 and #8A2BE2 in the CSS).
- Add drop shadows or backdrop blur.
- Put paragraphs in full white; they are white at 60%.
- Use uppercase outside the small violet tag.
- Mix square and rounded cards; nothing structural has a radius under 30px except inputs.
- Run reveals longer than 1100ms or add bouncy easing.
Example prompt
Any page in the Consultio style
More design systems like this
Business design systems, the same colors first.
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Get All AccessUpgrade to All AccessHow to use the Consultio design system
Pick a file to see what it’s for and where it goes.
What it is
The whole design system in one markdown file, written for AI: every color, type style, spacing value, component and motion rule, plus do's, don'ts and a ready prompt.
Best for
Claude, ChatGPT, Gemini, Cursor and v0, or any other AI tool that builds pages or code.
How to use it
- Put
DESIGN.mdin your project and mention it in your request, or save it as.cursor/rules/consultio.mdc - For the rule file, start it with a front-matter block that sets
alwaysApply: true, so every chat uses it - Ask: “Build a pricing page using DESIGN.md.” Cursor follows the colors, fonts, spacing and rules
- Put
DESIGN.mdin the project root - Add one line to
CLAUDE.md: “Follow DESIGN.md for all UI.” - Ask for any page or component; Claude reads the file first
- Attach
DESIGN.mdto the chat (or paste it in) - Ask: “Build a landing page in this design system.”
- Keep the file in the chat or project knowledge, so follow-up pages stay on style
What it is
Every token as data, in the W3C Design Tokens format: colors with their roles, type styles, radius, spacing, and component tokens that point at them.
Best for
Figma (Tokens Studio), Style Dictionary and other design-token tools, and build scripts.
How to use it
- In Figma, open Tokens Studio, choose Import, and pick
tokens.json - Or point Style Dictionary’s
sourceat it to generate tokens for any platform - In code, import it like any JSON file
What it is
A Tailwind CSS v4 theme: every color, font, type style, radius and spacing value becomes a Tailwind utility, like bg-canvas, text-headline-lg or rounded-md.
Best for
Tailwind v4 projects, and AI builders that write Tailwind (v0, Lovable, Bolt).
How to use it
- Save
theme.cssnext to your main CSS file - Import it after Tailwind:
@import "tailwindcss"; @import "./theme.css"; - Use the classes:
bg-canvas text-ink rounded-md p-lg
What it is
The same tokens as plain CSS variables on :root. Component values point at the color variables, so changing one color updates everything that uses it.
Best for
Any website: plain CSS, Webflow custom code, Framer, WordPress.
How to use it
- Add it to your stylesheet, or in Webflow paste it into Site settings → Custom code inside a
<style>tag - Use the variables anywhere:
color: var(--color-ink) - Change a token once and every place that uses it follows






