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Consultio Design System

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Consultio is a dark, calm consulting site. Everything sits on a deep midnight navy (#050422) that is almost black but clearly blue, with a single electric violet (#6F00FF) used for buttons, tags, play buttons and the glow in the imagery. Type is Inter Tight semibold at friendly sizes; there is no tracking trickery and no uppercase except one small tag. Content is centred in a 1200px column, with large rounded navy cards and plenty of empty space between sections.

Four signatures make it recognisable:

  1. Two-tone headlines. Section intros and the hero lead start in full white and finish at 60% opacity in the same sentence: Build a customer-focused / business approach., Unlock your business's highest capabilities with us, / a Webflow template crafted for professional excellence.
  2. The violet scribble. The last word of the hero title (power.) has a hand-drawn violet underline stroke under it.
  3. Centred-logo header. Social icons on the left, the lowercase consultio wordmark in the middle, and Menu plus a large thin + on the right. The menu opens a full-screen navy overlay.
  4. Violet light. The key photos and video are lit or graded violet (a particle wave in the hero, violet studio portraits, a violet gradient block behind a phone mockup), so the accent colour lives in the imagery as much as in the UI.

Consultio is a dark-only design.

Colors

Surfaces

canvas#050422

Page background (--black)

surface-1#0F0E31

Service cards, the testimonial card, contact inputs (--blue-light)

field#0F0E31

Contact form inputs

field-subscribe#81818B · 20%

The footer subscribe field

inverse-canvas#FFFFFF

The white square arrow button that submits the subscribe form

Ink

on-primary#FFFFFF

Text on primary

ink#FFFFFF

Headlines, labels, links, the first half of two-tone headlines

ink-muted#FFFFFF · 60%

Paragraphs and the second half of two-tone headlines (p { opacity: .6 })

ink-subtle#999999

List items and placeholder text in the subscribe field (--grey)

on-media#FFFFFF
inverse-ink#050422

Text on inverse-canvas

Action

primary#6F00FF

The filled buttons (except the white subscribe arrow), the tag, the play button, step numbers (--tomato, despite the name)

primary-hover#050422

The small .button turns navy on hover; the big animated button keeps its violet

Lines & effects

line#FFFFFF · 20%

The rule on top of the steps grid, the 1px step dividers, the cart border

line-faint#FFFFFF · 15%

A single faint 1px border

glass#FFFFFF · 20%

The round app-store icon buttons

Typography

Inter Tight · display-number

The quick brown fox jumps

The giant 18 behind years of experience. 590px · 700 · 0.8

Inter Tight · headline-lg

The quick brown fox jumps

Section titles such as Case studies. 44px · 600 · 1.3

Inter Tight · lead

The quick brown fox jumps

Hero lead under the title. 28px · 600 · 1.4

Inter Tight · title-lg

The quick brown fox jumps

Blog card titles. 27px · 600 · 1.4

Inter Tight · body-lg

The quick brown fox jumps

Paragraphs, at 60%. 18px · 500 · 1.3

Inter Tight · label-lg

The quick brown fox jumps

Big button label, Menu (footer titles are 18px at 700, no token). 18px · 600 · 1.11

Spacing & shape

PurposeValue
Containermax 1200px, centred (.container)
Section rhythm.section pads 100px top and bottom with 2% sides (80px at ≤991px, 60px at ≤479px); the video section uses 120px with 5% sides (80px with 2% sides at ≤991px, 60px at ≤479px); the hero is min-height: 100svh with 150px top, 130px bottom and 5% sides, and drops the min-height below 991px with 180 / 160px (≤991px), 190 / 170px (≤767px) and 130 / 147px (≤479px)
Breakpoints991px, 767px and 479px (Webflow defaults), plus a min-width: 1440px rule

Spacing scale

TokenValuePreview
xs10px
sm15px
md25px
lg30px
xl50px
2xl100px
3xl150px

Layout spacing

TokenValuePreview
card-gap15px
footer-bottom30px
section100px
section-video120px
hero-bottom130px
hero-top150px

Border radius

xs7px
field9px
sm10px
side20px
md30px
lg40px
xl50px
pill100px

Surfaces

How the surfaces stack, from the page background up. Hex codes and roles are in Colors above.

Level 1canvas
Level 2surface-1

Motion

Headline revealText moves from y 200% to 0% inside a mask, 1100ms outQuint, with a skew of y 7deg → 0deg over 500ms
Fade-inopacity 0 → 1, 1000ms outQuart
Button rollLabel moves out and the arrow moves in, 500ms; transition: all on the button
Menu openOverlay display: none → flex, panel size grows over 500ms, links roll up in their 72px masks
Mouse parallaxElements shift ±5px and ±10px on x and y as the cursor moves, 500ms
Hover fadesOpacity, filter and border changes, 300ms ease; footer links opacity .6 → 1 in 300ms
Small button hoverbackground-color to #050422, 300ms
Subscribe buttonbackground-color, 200ms cubic-bezier(0.645, 0.045, 0.355, 1)

Do’s and don’ts

  • Keep every page on #050422 with #0F0E31 cards and white type.
  • Use #6F00FF for the filled actions; the only other fills are the white subscribe arrow and the 20% white app buttons.
  • Split section intros into a white first half and a 60% second half.
  • Round cards at 30px, the testimonial panel at 50px, and buttons as pills.
  • Set all type in Inter Tight weight 600 for headings and 500 for paragraphs, with normal tracking.
  • Grade photos violet and fade them into the canvas.
  • Set typed input text to ink (#FFFFFF): the live inputs compute #333333, which disappears on #0F0E31.
  • Use pure black, grey cards or a second accent colour (the unused #E64007, #66FF00 and #8A2BE2 in the CSS).
  • Add drop shadows or backdrop blur.
  • Put paragraphs in full white; they are white at 60%.
  • Use uppercase outside the small violet tag.
  • Mix square and rounded cards; nothing structural has a radius under 30px except inputs.
  • Run reveals longer than 1100ms or add bouncy easing.

Example prompt

Any page in the Consultio style

Prompt
Build your page in the Consultio style. Use a #050422 page background and Inter Tight everywhere, headings at weight 600 with normal tracking. Centre content in a 1200px container with 100px section padding. Open each section with a centred two-tone 32px headline: the first half white, the second half white at 60% opacity. Put services in three #0F0E31 cards with a 30px radius, about 50px padding, an about 100px #050422 icon circle with a thin white line icon at the top, a 23px title and 18px body text at 60%. The main button is #6F00FF with white 18px/600 text, 40px radius, 70px tall, padding 25px 45px; on hover the label slides out and a white arrow slides in over 500ms. Use violet-graded photography, no shadows, and IX2 reveals that move text up from 200% over 1100ms outQuint.

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