flowmanceAgencyis Design System
Agencyis is a stark, gridded agency site: a pure black page divided by 1px white lines, like a sheet of graph paper drawn in chalk. One family, Inter Tight, does everything, mostly at weight 400–500 with no tracking. The hero sets Digital, Agency and Studio at 12vw on three ruled rows, each word pushed further right. Colour comes only from the rounded project images.
Four signatures make it recognisable:
- Staggered hero on ruled rows. Three words at 173px (12vw), weight 400, line height 0.9. Each sits in its own row between full-width 1px white rules: the first left, the second centred, the third right with a thin ↘ arrow beside it. ✳ Based in Copenhagen sits at the right of row one.
- Ruled nav cells. The sticky nav is a three-cell grid (logo, links, cart) with 1px white vertical and bottom borders, 130px tall, shrinking to about 90px on scroll. Links are 25px Inter Tight 500, not small caps.
- Outline everything. Buttons are 1px white outline pills; service cards are 1px white outline boxes with thin line icons (circle, square, leaf); inputs are a single 1px white underline. Nothing is filled until hover.
- The ✳ section label. The about, services and contact sections are introduced by a thin six-point asterisk and a short 19px label: ✳ About Agencyis, ✳ What we do. Our Work uses a centred 60px title instead.
Agencyis is a dark-only design.
Colors
Surfaces
#000000Page, nav, sections, cart drawer
#000000Same as canvas: cards are outlined, never filled
#000000Ink
#FFFFFFText on primary
#FFFFFFAll headings, nav, buttons, paragraphs (the var is called --black)
#FFFFFFBody text is full white, the same as ink
#FFFFFF · 84%Uppercase form labels (FULL NAME*)
#FFFFFF · 63%The brackets in Cart [0]
#999999Project categories (Logo, User Interface)
#FFFFFFAction
#000000There are no filled buttons: the pill is black (transparent) with white text and a white border
#FFFFFFOutline pills fill white on hover, text turns black
Lines & effects
#FFFFFFEvery 1px rule: section dividers, nav cell borders, card outlines, input underlines, vertical column dividers
#FFFFFF · 20%Cart drawer border and cart footer rule
Typography
Inter Tight · display-hero
The quick brown fox jumpsDigital, Agency, Studio (.hero-display, font-size: 12vw). 173px · 400 · 0.9
Inter Tight · body-lg
The quick brown fox jumpsAbout lead (Agencyis — creating user experience designs / …). 26px · 400 · 1.4
Inter Tight · label-nav
The quick brown fox jumpsNav links and Cart [0] (.button-text). 25px · 500 · 1.28
Inter Tight · title-lg
The quick brown fox jumpsProject names (Nimbo Template). 24px · 500 · 1.0
Inter Tight · eyebrow
The quick brown fox jumps✳ section labels, Based in Copenhagen. 19px · 500 · 1.0
Inter Tight · caption
The quick brown fox jumpsProject categories. 16px · 500 · 1.2
Spacing & shape
| Purpose | Value |
|---|---|
| Container | .container max 1200px, centred, used for services and work |
| Breakpoints | 991px, 767px and 479px (max-width) and a min-width: 768px step |
Spacing scale
| Token | Value | Preview |
|---|---|---|
hair | 1px | |
xs | 6px | |
sm | 16px | |
md | 20px | |
lg | 30px | |
xl | 40px | |
2xl | 70px |
Layout spacing
| Token | Value | Preview |
|---|---|---|
page-gutter | 10px | |
section-gap | 40px | |
nav-height-scrolled | 90px | |
nav-height | 130px |
Border radius
Motion
| Load reveal | y 50px → 0 (also −50, ±80px on x/y) with opacity 0 → 1, 500ms; hero rows settle y 0 over 1000ms ease |
| Heading wipe | .heading-overlay (white block) slides from translate(-100%) across the heading |
| Text roll (nav, buttons) | Label moves to y 0%, 300ms ease |
| Button line | Inner line grows height 0 → 100%, 300–500ms; slide x 200% 400ms ease; return x 0% 600ms outExpo |
| Icon hover | scale 1 → 1.1, 100ms ease; arrow rotation 200–400ms ease |
| Image hover | scale 1 → 1.1, 500ms |
| Colour and border | Text colour 400ms ease; border 200ms outSine |
| Nav on scroll | Cell height shrinks from 130px to about 90px; the nav reacts to scroll up and scroll down |
| Base transition | all .2s on pills |
Do’s and don’ts
- Keep the page #000000 with #FFFFFF text and 1px #FFFFFF rules between every section and column.
- Set display text in Inter Tight weight 400 at line height 0.9 (display-hero 12vw, display-section 60px).
- Use the outline pill (1px white border, 50px radius, 52px tall) and fill it #FFFFFF with black text on hover.
- Outline cards with 1px white and leave them unfilled.
- Introduce sections with ✳ and a 19px sentence-case label.
- Round project images 30px; keep everything else square.
- Add grey surfaces, shadows or blur; the depth is all lines.
- Use the declared but unused yellow #FFEF43 or the unused greys, or add azure #E7FBFC as a visible tint.
- Set headlines bold or add negative tracking.
- Use #999999 for anything but 16px+ meta such as categories.
- Fill buttons by default; the template has no filled buttons.
- Animate longer than 600ms, except the 1000ms hero settle.
Example prompt
Any page in the Agencyis style
More design systems like this
Agency design systems, the same colors first.
Bring any of them to your AI tool
All Access unlocks all 398 design systems, ready for Claude, ChatGPT, Gemini, Cursor, v0 and Lovable, plus 400+ templates on all 5 platforms.
Get All AccessUpgrade to All AccessHow to use the Agencyis design system
Pick a file to see what it’s for and where it goes.
What it is
The whole design system in one markdown file, written for AI: every color, type style, spacing value, component and motion rule, plus do's, don'ts and a ready prompt.
Best for
Claude, ChatGPT, Gemini, Cursor and v0, or any other AI tool that builds pages or code.
How to use it
- Put
DESIGN.mdin your project and mention it in your request, or save it as.cursor/rules/agencyis.mdc - For the rule file, start it with a front-matter block that sets
alwaysApply: true, so every chat uses it - Ask: “Build a pricing page using DESIGN.md.” Cursor follows the colors, fonts, spacing and rules
- Put
DESIGN.mdin the project root - Add one line to
CLAUDE.md: “Follow DESIGN.md for all UI.” - Ask for any page or component; Claude reads the file first
- Attach
DESIGN.mdto the chat (or paste it in) - Ask: “Build a landing page in this design system.”
- Keep the file in the chat or project knowledge, so follow-up pages stay on style
What it is
Every token as data, in the W3C Design Tokens format: colors with their roles, type styles, radius, spacing, and component tokens that point at them.
Best for
Figma (Tokens Studio), Style Dictionary and other design-token tools, and build scripts.
How to use it
- In Figma, open Tokens Studio, choose Import, and pick
tokens.json - Or point Style Dictionary’s
sourceat it to generate tokens for any platform - In code, import it like any JSON file
What it is
A Tailwind CSS v4 theme: every color, font, type style, radius and spacing value becomes a Tailwind utility, like bg-canvas, text-headline-lg or rounded-md.
Best for
Tailwind v4 projects, and AI builders that write Tailwind (v0, Lovable, Bolt).
How to use it
- Save
theme.cssnext to your main CSS file - Import it after Tailwind:
@import "tailwindcss"; @import "./theme.css"; - Use the classes:
bg-canvas text-ink rounded-md p-lg
What it is
The same tokens as plain CSS variables on :root. Component values point at the color variables, so changing one color updates everything that uses it.
Best for
Any website: plain CSS, Webflow custom code, Framer, WordPress.
How to use it
- Add it to your stylesheet, or in Webflow paste it into Site settings → Custom code inside a
<style>tag - Use the variables anywhere:
color: var(--color-ink) - Change a token once and every place that uses it follows