flowmanceMachine X Design System
Machine X is a dark, technical SaaS landing page. It feels like a product launch for a premium hardware or AI tool: a blue-black canvas, a soft graphite glow in the top-left corner, silver wave lines behind the hero, and white headlines that fade to grey from left to right. Colour is almost absent; depth comes from charcoal gradients on square cards and buttons.
Four signatures make it recognisable:
- Fading headlines. Display and section titles are filled with linear-gradient(90deg, #FFFFFF 34%, #FFFFFF66 85%) (15 uses), so the start of each line is bright white and the end turns grey: The advanced marketing solution, Download app, Create account, Our solutions, your success.
- Two-tone copy. Leads and labels start in grey and end in white (or the reverse): Leading businesses entrust MachineX:, Download now to experience … app and start achieving your goals.
- Square graphite gradients. Cards, metrics tiles and the main button have sharp corners and a charcoal gradient (#212224 → #484A4C on buttons and icon discs, #2C3036 → transparent rising from the bottom on cards) with a 1px white-7% border.
- Silver wave-lines. A thin, flowing mesh of grey lines crosses the hero behind the title, under a graphite glow linear-gradient(135deg, #484A4C, transparent 40%).
Machine X is dark-only.
Colors
Surfaces
#0A0E14Page background: blue-black, never pure #000 (the variable is named --white)
#212224Start of the button and icon-disc gradient (--first-hover)
#2C3036Bottom colour of the card gradient
#484A4CEnd of the button gradient, icon discs, hero glow (--second-hover)
Ink
#FFFFFFText on primary
#FFFFFFHeadlines, names, nav (the variable is named --black)
#999999 · 70%Paragraphs: p is #999999 with opacity: .7
#999999Leads, roles, FAQ questions, footer links, the grey half of two-tone copy (--dark-grey)
#FFFFFF · 40%End stop of the headline gradient
#FFFFFFAction
#212224Main button: a linear-gradient(50deg, #212224, #484A4C) square with white text
#212224#0019FDOnly on the form button hover: linear-gradient(50deg, #5A6AFD, #0019FD)
#5A6AFDWith accent: Only on the form button hover: linear-gradient(50deg, #5A6AFD, #0019FD)
Lines & effects
#FFFFFF · 7%1px card borders (17 uses)
#484A4C2px rings on the platform icons
#9999992px border of date and category pills
#333333Dropdown link hover
Typography
Inter Tight · display-hero
The quick brown fox jumpsThe advanced marketing solution, centred, gradient fill. 80px · 600 · 1.2
Inter Tight · headline-lg
The quick brown fox jumpsSection titles, gradient fill. 50px · 600 · 1.2
Inter Tight · title-lg
The quick brown fox jumpsBlog titles in grey. 27px · 500 · 1.2
Inter Tight · body-lg
The quick brown fox jumpsHero lead, two-tone leads, logo-strip label. 21px · 500 · 1.4
Inter Tight · quote
The quick brown fox jumpsTestimonial quotes. 20px · 500 · 1.4
Inter Tight · label-nav
The quick brown fox jumpsNav links, footer links, text links. 17.6px · 600 · 1.14
Spacing & shape
| Purpose | Value |
|---|---|
| Container | max 1200px (.container), with 5% side padding (72px at 1440px) |
| Section rhythm | 120px top and bottom (.section), then 80px (≤991), 70px (≤767) and 50px (≤479) |
| Breakpoints | 991px, 767px and 479px (Webflow defaults) |
Spacing scale
| Token | Value | Preview |
|---|---|---|
xs | 8px | |
sm | 15px | |
md | 20px | |
lg | 30px | |
xl | 60px | |
2xl | 100px |
Layout spacing
| Token | Value | Preview |
|---|---|---|
column-gap | 15px | |
gutter | 72px | |
marquee-gap | 74px | |
section | 120px | |
hero | 130px |
Border radius
Surfaces
How the surfaces stack, from the page background up. Hex codes and roles are in Colors above.
Motion
| Fade-up on scroll | opacity 0 → 1, 1000ms outQuart, with a short move |
| Headline reveal | opacity 0.24 → 1, 1250ms outQuart |
| Pop-in discs | scale 0 → 1, 600ms outExpo (400ms outExpo for smaller items) |
| Parallax | y ±7%, 500ms, while scrolling |
| Button label swap | Label x 0 → 100%, arrow x → 0%, 300ms ease |
| Arrow nudge | x 0 → 6px, 500ms outQuint |
| Diagonal arrow | x 3px, y −3px, 300ms ease |
| Card hover | transform: scale(0.97), 300ms |
| Hover fills | Background colour, border and filter, 300ms ease |
| Accordion | Height, 300ms ease (500ms for larger panels) |
| Hero entrance | On page finish |
| Logo marquee | Continuous horizontal loop |
Do’s and don’ts
- Use the #0A0E14 canvas with white ink headlines filled by linear-gradient(90deg, #FFFFFF 34%, #FFFFFF66 85%).
- Build cards as square blocks with a 1px #FFFFFF12 border and a #2C3036 → transparent bottom-up gradient.
- Use the square #212224 → #484A4C gradient button with a label-to-arrow slide on hover.
- Split leads into a #999999 part and a white part.
- Keep icons white line art inside 100px gradient discs.
- Keep the grid tight: 15px gaps between cards, 100px between big columns.
- Round cards or the main button; only tags, the form button and circles are rounded.
- Use ink-muted (#999999 at 70%) below 17px; it is about 3.8:1 on the canvas. Use full #999999 for smaller meta.
- Add box shadows or coloured glows; depth is gradient and hairline only.
- Use electric blue #0019FD anywhere except the form button hover.
- Use pure #000000 or a light section; the page stays dark from top to bottom.
- Follow the inverted CSS variable names (--white is dark).
Example prompt
Any page in the Machine X style
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Get All AccessUpgrade to All AccessHow to use the Machine X design system
Pick a file to see what it’s for and where it goes.
What it is
The whole design system in one markdown file, written for AI: every color, type style, spacing value, component and motion rule, plus do's, don'ts and a ready prompt.
Best for
Claude, ChatGPT, Gemini, Cursor and v0, or any other AI tool that builds pages or code.
How to use it
- Put
DESIGN.mdin your project and mention it in your request, or save it as.cursor/rules/machine.mdc - For the rule file, start it with a front-matter block that sets
alwaysApply: true, so every chat uses it - Ask: “Build a pricing page using DESIGN.md.” Cursor follows the colors, fonts, spacing and rules
- Put
DESIGN.mdin the project root - Add one line to
CLAUDE.md: “Follow DESIGN.md for all UI.” - Ask for any page or component; Claude reads the file first
- Attach
DESIGN.mdto the chat (or paste it in) - Ask: “Build a landing page in this design system.”
- Keep the file in the chat or project knowledge, so follow-up pages stay on style
What it is
Every token as data, in the W3C Design Tokens format: colors with their roles, type styles, radius, spacing, and component tokens that point at them.
Best for
Figma (Tokens Studio), Style Dictionary and other design-token tools, and build scripts.
How to use it
- In Figma, open Tokens Studio, choose Import, and pick
tokens.json - Or point Style Dictionary’s
sourceat it to generate tokens for any platform - In code, import it like any JSON file
What it is
A Tailwind CSS v4 theme: every color, font, type style, radius and spacing value becomes a Tailwind utility, like bg-canvas, text-headline-lg or rounded-md.
Best for
Tailwind v4 projects, and AI builders that write Tailwind (v0, Lovable, Bolt).
How to use it
- Save
theme.cssnext to your main CSS file - Import it after Tailwind:
@import "tailwindcss"; @import "./theme.css"; - Use the classes:
bg-canvas text-ink rounded-md p-lg
What it is
The same tokens as plain CSS variables on :root. Component values point at the color variables, so changing one color updates everything that uses it.
Best for
Any website: plain CSS, Webflow custom code, Framer, WordPress.
How to use it
- Add it to your stylesheet, or in Webflow paste it into Site settings → Custom code inside a
<style>tag - Use the variables anywhere:
color: var(--color-ink) - Change a token once and every place that uses it follows