Denticare Design System
Denticare is a tidy, reassuring dental-clinic site. It feels clinical in a friendly way: white and pale alice-blue bands, deep midnight-navy headlines in heavy Inter, one royal-blue button colour, and smiling cut-out portraits standing in front of large, faint blue circles. Corners are almost square (3px) and there are no shadows, so the look stays flat, calm and medical.
Four signatures make it recognisable:
- Portraits on a halo. The hero and the about block place a cut-out person (white background removed) over a 600px circle of royal blue at 3% (halo), so the figure seems to stand in a soft blue spotlight.
- Blue eyebrow over a navy title. Each content section opens with a short royal-blue line (We are leading dental studio, What they think) in 16px weight 600, then a 50px weight-700 navy title (Our Specialization, Our Doctors, Client Feedback).
- Two-tone square buttons. A filled royal-blue Book an Appointment and a pale alice-blue button with royal-blue text (View All Services, About Us), both 48px tall with a 3px radius.
- The navy quote band. A full-width #03254C band with a big blue opening quote mark, a white 27px quote and a portrait photo that runs the full height of the band, with a faint halo circle spilling below it.
The brand appears on the live site as "DentiCare" (logo, copy and page title) while the template is sold as Denticare.
Colors
Surfaces
#FFFFFFPage background and most sections
#F6FAFDService cards, testimonial cards, the blog band (section gray), the booking form panel
#EDF7FCHero and navbar background, newsletter band, doctor photo backgrounds
#03254CThe quote band and the footer
#FFFFFFInk
#FFFFFFText on primary
#1167B1Text on secondary
#03254CHeadlines, nav links, card titles, Learn More links
#353535Hero lead, testimonial names, field labels, checkbox labels
#747474Paragraphs and list items (the p default)
#FFFFFFText on inverse-canvas
#FFFFFF · 65%Footer links and footer paragraph text
#FFFFFFAction
#1167B1Filled buttons, the floating hours tab, eyebrows, star ratings
#2F80C5Filled button hover
#EDF7FCLight buttons (View All Services, About Us)
Lines & effects
#1167B1 · 3%The 600px circles behind cut-out portraits
#03254C · 13%Navbar bottom rule, logo divider, input borders, the rule above Client Feedback
Typography
Inter · display-hero
The quick brown fox jumpsHero H1 Creating vibrant smile for healthy lifestyles!, four short lines. 70px · 700 · 0.97
Inter · headline-lg
The quick brown fox jumpsSection titles: About DentiCare, Our Specialization, Our Doctors, Client Feedback. 50px · 700 · 1.04
Inter · title-lg
The quick brown fox jumpsBlog card titles (.blog-title). 24px · 600 · 1.25
Inter · body-lg
The quick brown fox jumpsHero lead under the H1, in ink-lead. 20px · 400 · 1.3
Inter · label
The quick brown fox jumpsButtons, nav links, Learn More. 16px · 600 · 1.25
Inter · eyebrow
The quick brown fox jumpsRoyal-blue line above section titles. 16px · 600 · 1.25
Spacing & shape
| Purpose | Value |
|---|---|
| Container | max 1200px, centred (.container) |
| Section rhythm | 80px top and bottom (.section) |
| Section headers | either centred (eyebrow, title, then a light button below on the right, as in Our Specialization) or left-aligned with a light button on the far right (Our Doctors / About Us) |
| Breakpoints | 991px (tablet, nav collapses to a 50px menu button), 767px and 479px, plus a min-width: 768px set |
Spacing scale
| Token | Value | Preview |
|---|---|---|
xs | 10px | |
sm | 16px | |
md | 20px | |
lg | 30px | |
xl | 50px | |
2xl | 60px | |
3xl | 100px |
Layout spacing
| Token | Value | Preview |
|---|---|---|
section-side | 72px | |
section | 80px | |
hero-top | 100px | |
column-gap | 100px |
Border radius
Surfaces
How the surfaces stack, from the page background up. Hex codes and roles are in Colors above.
Motion
| Button hover | transition: all 0.3s, background #1167B1 → #2F80C5 |
| Nav link hover | Opacity 1 → 0.6, 200ms |
| Footer link hover | Colour 65% → 100% white, 200ms |
| Blog title hover | Colour navy → #1167B1, 300ms |
| Dropdown caret | Rotates on open and close, 300ms ease |
| Navbar on scroll | Background colour change, 500ms |
| Hero halos and portraits | Mouse-move drift of about ±20px on x and y, 500ms smoothing |
| Small icon nudge | y ±6px, 300–500ms ease |
| Mobile menu | Webflow navbar open and close, 300–400ms |
Do’s and don’ts
- Open content sections with a royal-blue #1167B1 eyebrow and a 50px weight-700 navy #03254C headline-lg title.
- Use button-primary (#1167B1, 48px, 3px radius) for booking actions and the light button-secondary (#EDF7FC / #1167B1) for everything secondary.
- Alternate white sections with #F6FAFD and #EDF7FC bands; save navy #03254C for the quote band and the footer.
- Put people on cut-out backgrounds over a 3% blue halo circle or an #EDF7FC panel.
- Keep corners at 3px for buttons, cards and inputs.
- Keep paragraphs in #747474 at 16px or larger on the pale bands, where contrast is just under 4.5:1.
- Keep button labels at 16px weight 600: white on the #2F80C5 hover state is about 4.2:1.
- Add shadows, gradients or glass. The system is flat.
- Use royal blue for large headlines or navy for buttons.
- Round cards or buttons beyond 3px, or make pill buttons.
- Add a second typeface, uppercase labels or letter spacing.
- Use dark or moody photography; keep images bright and on white.
- Animate for longer than 500ms or add scroll-scrubbed effects.
Example prompt
Any page in the Denticare style
More design systems like this
Health design systems, the same colors first.
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Pick a file to see what it’s for and where it goes.
What it is
The whole design system in one markdown file, written for AI: every color, type style, spacing value, component and motion rule, plus do's, don'ts and a ready prompt.
Best for
Claude, ChatGPT, Gemini, Cursor and v0, or any other AI tool that builds pages or code.
How to use it
- Put
DESIGN.mdin your project and mention it in your request, or save it as.cursor/rules/denticare.mdc - For the rule file, start it with a front-matter block that sets
alwaysApply: true, so every chat uses it - Ask: “Build a pricing page using DESIGN.md.” Cursor follows the colors, fonts, spacing and rules
- Put
DESIGN.mdin the project root - Add one line to
CLAUDE.md: “Follow DESIGN.md for all UI.” - Ask for any page or component; Claude reads the file first
- Attach
DESIGN.mdto the chat (or paste it in) - Ask: “Build a landing page in this design system.”
- Keep the file in the chat or project knowledge, so follow-up pages stay on style
What it is
Every token as data, in the W3C Design Tokens format: colors with their roles, type styles, radius, spacing, and component tokens that point at them.
Best for
Figma (Tokens Studio), Style Dictionary and other design-token tools, and build scripts.
How to use it
- In Figma, open Tokens Studio, choose Import, and pick
tokens.json - Or point Style Dictionary’s
sourceat it to generate tokens for any platform - In code, import it like any JSON file
What it is
A Tailwind CSS v4 theme: every color, font, type style, radius and spacing value becomes a Tailwind utility, like bg-canvas, text-headline-lg or rounded-md.
Best for
Tailwind v4 projects, and AI builders that write Tailwind (v0, Lovable, Bolt).
How to use it
- Save
theme.cssnext to your main CSS file - Import it after Tailwind:
@import "tailwindcss"; @import "./theme.css"; - Use the classes:
bg-canvas text-ink rounded-md p-lg
What it is
The same tokens as plain CSS variables on :root. Component values point at the color variables, so changing one color updates everything that uses it.
Best for
Any website: plain CSS, Webflow custom code, Framer, WordPress.
How to use it
- Add it to your stylesheet, or in Webflow paste it into Site settings → Custom code inside a
<style>tag - Use the variables anywhere:
color: var(--color-ink) - Change a token once and every place that uses it follows






